Retail Manager CV: Example + How to Write (+Template)

Retail has traditionally been a dominant industry when it comes to labour-market share. It’s not surprising, then, that the best posts are so heavily coveted. There’s the constant flow of managers looking for their next challenge and another rung on the corporate ladder. Competitive doesn’t begin to cover it.

 

Don’t despair, though: this article is here to help you write a retail manager CV that will get you more interviews than ever. The retail manager CV example below is better than nine out of ten out there—yours can be at least as good.

 

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Retail manager CV template

 

Zak Clark

070 1111 1111

zak.clark@lcmail.co.uk

linkedin.com/in/zakclark

 

Personal Statement

 

Energetic retail manager with 5+ years of experience managing medium-to-large retail operations. While working at McDougal’s, achieved 99% of all KPI targets such as sales, salaries and stock-loss targets while taking ownership of recruiting, training, and managing a team of up to 60 staff. Seeking opportunity to apply retail management skills in bringing Barn o’ Bargains more sales while reducing operating costs.

 

Work Experience

 

Retail Store Manager

McDougal’s, Liverpool

April 2018–present

  • Monitored and ensured accurate stock levels, keeping 92% of product lines in stock at least 95% of the time.
  • Coached, mentored and developed 13 team members to serve customers and take a more active role in the community.
  • Led the team to increase membership sign ups by 15% and improve member engagement by an estimated 20%.
  • Raised the performance and capability of the team by >10% through clear accountability, coaching and regular feedback.

 

Retail Assistant Manager

Bananarama, Liverpool

November 2015–March 2018

  • Composed 500+ daily reports on KPI achievement, issues and development areas for the following day.
  • Undertook daily stock takes and kept box management in order, reducing space utilisation by 33%.
  • Maintained 87% customer retention by delivering first class service.
  • Dealt with all enquires and complaints in a professional manner and within 3 business days.

 

Education

 

Level 3 Diploma in Retail Skills Management

Howard College, Liverpool, 2014–2015

 

Skills

 

  • Leadership: assisted in the management of a small but driven team in achieving store targets.
  • Time management: worked in a fast-paced environment, ensuring that tasks are completed efficiently.
  • IT: comfortable using LibreOffice and Microsoft Office suites, including spreadsheets and presentations.
  • Commercial awareness: drove commercial performance and had mindset to drive store profitability and contribution.
  • Oral and written communication: confident and professional in interactions with customers, superiors, and subordinates.

 

Awards

 

  • McDougal’s Mentor of the Year, 2019
  • Bananarama’s ‘MVP’ award, Q1, Q2, & Q4 2017

 

Languages

 

  • Indonesian–intermediate

 

Here’s how to write a CV for retail managers:

 

1. Open your retail manager CV with a strong personal statement

 

It’s cliché to say that first impressions are important. It’s also true, and that’s as clear in the retail industry as it is anywhere else. The stakes are high in your retail manager CV. Your personal statement will either make recruiters keep reading or scroll absent-mindedly for a few seconds before clicking close.

 

A good personal statement has to be short—only 3–4 sentences and 50–150 words—and it has do a lot quickly. It should introduce you as a retail manager, give some indication of what it is that you have to offer the company, and describe how it is that your goals line up with the company’s stated goals.

 

So begin your CV with showing what kind of retail manager you are, how many years’ experience you have, and where you got that experience (in which branches or niches of the retail industry). Then, describe what benefits you brought to a past employer in order to show what you bring to the table in your application.

 

You can do this best by including an achievement from your current or previous job. An achievement, in this context, is the description of an action you took (often in response to a problem or challenge) and the benefits that your employer got as a result of that action. Be as specific as you can.

 

Not only specific, but concrete—quantify the benefits you brought to your employer. So ‘increasing sales’ becomes ‘increasing sales by 14%’. Quantify other elements of your achievement too, but go for the benefit first and foremost. Use something like the PAR (Problem Action Result) method.

 

To describe how your goals line up with the company’s stated goals (check its website) or actual goals (higher profits), simply state what it is that you hope to be able to achieve for the company and how.

 

Your CV is likely to be processed by an ATS (Applicant Tracking System) before a real recruiter even lays their eyes on it. Increase your chances of getting past this obstacle by mentioning the name of the company to which you’re applying and referring to the position by name exactly how it’s written in the job advert.

 

The personal statement clearly comes first in your retail manager CV, but it’s actually better to write it last (and that’s why it’s also called a CV summary). You’ll be better equipped to do a good job once you’ve prepared your work history and skills sections. So keep it in the back of your mind for now and come back to it later.

 

Retail manager CV personal statement

 

Energetic retail manager with 5+ years of experience managing medium-to-large retail operations. While working at McDougal’s, achieved 99% of all KPI targets such as sales, salaries and stock-loss targets while taking ownership of recruiting, training, and managing a team of up to 60 staff. Seeking opportunity to apply retail management skills in bringing Barn o’ Bargains more sales while reducing operating costs.

 

A strong CV summary will convince the recruiter you’re the perfect candidate. Save time and choose a ready-made personal statement written by career experts and adjust it to your needs in the LiveCareer CV builder.

 

Create your CV nowcv builder

 

2. Stock your retail manager CV with the right job descriptions

 

There are some aspects of becoming a retail manager that you can only learn by working in retail. It’s little wonder, then, that employers put such stock in experience. Make sure yours shines through by getting the overall format right and then stacking each description with achievements rather than duties.

 

Go with a chronological CV format, it’s what retail employers are most used to seeing and what ATSs can process most easily. This means that your CV job descriptions will be listed in reverse-chronological order. Use the following retail manager CV template to generate a heading for each prior job:

 

[Job Title]

[Company Name, Location]

[Dates of Employment]

 

Add up to six bullet points under each heading. Each bullet point should be an achievement, just like the one you wrote for your personal statement. Remember to quantify everything you can. It’s totally fine to estimate things like the benefits you brought your employer, but keep it realistic and justifiable.

 

If you don’t have any paid work experience, then you can put placement work on your CV. Any internships or volunteer work you’ve done count too. It you have no experience at all, then consider writing a student CV instead, it’ll be better suited to your circumstances and boost your chances of success.

 

Retail manager job description

 

Retail Store Manager

McDougal’s, Liverpool

April 2018–present

  • Monitored and ensured accurate stock levels, keeping 92% of product lines in stock at least 95% of the time.
  • Coached, mentored and developed 13 team members to serve customers and take a more active role in the community.
  • Led the team to increase membership sign ups by 15% and improve member engagement by an estimated 20%.
  • Raised the performance and capability of the team by >10% through clear accountability, coaching and regular feedback.

 

Retail Assistant Manager

Bananarama, Liverpool

November 2015–March 2018

  • Composed 500+ daily reports on KPI achievement, issues and development areas for the following day.
  • Undertook daily stock takes and kept box management in order, reducing space utilisation by 33%.
  • Maintained 87% customer retention by delivering first class service.
  • Dealt with all enquires and complaints in a professional manner and within 3 business days.

 

3. Keep your retail manager CV education section neat and tidy

 

There are many paths to becoming a retail manager and there’s no one academic qualification that’s needed in all of them, although GCSEs in Maths and English are usually a given. Make sure your education section does its job with an absolute minimum of fuss by sticking to the following guidelines.

 

List your academic qualifications in reverse-chronological order. There’s no need to mention your high-school education if you have a tertiary qualification (university degree, NVQ or similar) and more than a couple of years of experience under your belt. Use the following template for all post-secondary qualifications:

 

[Degree Type] [Degree Name](Degree Class), [Years Attended]

[Institution Name], [Institution Location]

 

Include an expected graduation date if you haven’t graduated / completed your studies yet. Use the following templates to detail your high school education if you don’t have a university degree or other tertiary qualification:

 

A-levels: [Subject Name 1], [Subject Name 2], [Subject Name 3]

[School Name], [School Location], [Years Attended]

 

[number of GCSEs completed] GCSEs (including Mathematics and English)

[School Name], [School Location], [Years Attended]

 

Don’t mention grades and don’t list subjects other than A-levels (if you’re including your high-school education). You may want to add bullet points here to highlight your achievements or areas of excellence if you lack work experience (for example extracurricular activities).

 

Sample retail assistant manager CV education section

 

Level 3 Diploma in Retail Skills Management

Howard College, Liverpool, 2014–2015

 

You don’t have to be a CV writing expert. In the LiveCareer CV builder you’ll find ready-made content for every industry and position, which you can then add with a single click.

 

Create your CV nowcv builder

 

4. Showcase your skills in your retail manager CV

 

There are many skills that go into being a good retail manager, some of them are developed over years of hard work. The problem is that it’s not difficult to just make a list of impressive skills, whether you have them or not. This means that it’s doubly difficult to jump out at recruiters who’ve seen it all.

 

There’s a better way. You can wow recruiters with skills pre-packaged with proof of their authenticity. You’ll need a new skills section for each and every job application so let’s make the process of coming up with these skills as easy as copying and pasting from a master file. It’ll take two minutes once set up.

 

Open a new document and list as many retail management skills as you can think of (communication skills, leadership skills, IT skills). Then go back and add a sentence to each skill in which you describe how you’ve demonstrated that skill at work. If you can’t come up with a sentence like this for a given skill, then it gets deleted from your list.

 

Save this file as your retail manager skills master list. Go back to the job advert or notice to which you’re responding. Copy 5–10 skills from your master list into your retail manager CV. Ensure that you at least cover what the advert requires in terms of skills and aim for a mix of hard and soft skills.

 

Retail manager CV skills

 

  • Leadership: assisted in the management of a small but driven team in achieving store targets.
  • Time management: worked in a fast-paced environment, ensuring that tasks are completed efficiently.
  • IT: comfortable using LibreOffice and Microsoft Office suites, including spreadsheets and presentations.
  • Commercial awareness: drove commercial performance and had mindset to drive store profitability and contribution.
  • Oral and written communication: confident and professional in interactions with customers, superiors, and subordinates.

 

5. Use additional sections in your retail manager CV to your advantage

 

There’s a lot of what makes you an effective retail manager that doesn’t fall under the headings of work history, education or skills. Don’t just let these things just fall by the wayside in your CV. Add extra sections to really fill out the portrait of you as a retail worker that your retail manager CV paints.

 

You can add CV sections that detail any extra certifications you have or that list awards you’ve won, accolades you’ve received, even your personal interests and hobbies. There’s just one golden rule to keep in mind here: anything and everything you add has to be directly relevant to the job.

 

One thing that’s always relevant, even if not always obviously so, is the ability to speak a language other than English. This is a quality that employers very much value and it’s something you should always mention, even if you don’t anticipate using your language skills on the job.

 

When it comes to adding references on a CV, save space for something else–it’s an outdated practise. 

 

Retail store manager CV example extra sections

 

Awards

 

McDougal’s Mentor of the Year, 2019

Bananarama’s ‘MVP’ award, Q1, Q2, & Q4 2017

 

Languages

 

Indonesian–intermediate

 

6. Include a cover letter with your retail manager CV

 

Your retail manager job application is a single thing that’s made up of two key documents: your retail manager CV and a cover letter. Sending one without the other is leaving the job half-done, and there’s no such thing as half-applying for a job. Always include a cover letter unless explicitly asked not to. To nail it, follow these cover letter tips:

 

The overall structure of your cover letter will be determined by the standard UK business letter format. It’ll dictate what your header looks like and how you sign off. The main body paragraphs are where the craft and the art of writing a cover letter meet. Open strong with an attention-grabbing introduction.

 

Show what it is that you have to offer the company right from the outset. Showcase your previous achievements in rapid-fire succession. Wow recruiters not with fluff but hard facts and figures. Wrap up your cover letter by tying up any loose ends and dropping a bold call to action, suggesting the next step.

 

How long should your cover letter be? Hiring managers prefer short cover letters so aim at 200-350 words.

 

What else to remember about when writing a retail manager CV

 

A lot of what you do, whether on the sales floor or in the office, boils down to improving customer experience and that, in turn, can be made or broken by the little things. Show your understanding of this fact by letting your attention to detail shine through in your retail manager CV. Here’s what to remember about when formatting your CV.

 

Nothing says ‘careless’ and ‘lazy’ like spelling and grammatical mistakes throughout a CV. Proofread yours over and again and run it through whatever software you trust to catch the most mistakes. Get someone to read over your work—they’ll catch things you missed, it’s why proofreaders exist.

 

Leave your contact details near the top of your CV. Use a professional, understated CV font, like Noto, Garamond, Liberation or even Calibri. For a neat CV layout, lock the font size in at 11–12 points. Make good use of subheadings and as much white space as possible to clearly break your CV structure down into subsections.

 

Keep the length of your CV down to a single page unless you have more than 20 years of experience, in which case don’t go over two pages. Always save or export your CV and cover letter as PDF documents. Go with a less stable file format only if you’ve been explicitly asked to do so.

 

If you’re using a free CV template, see to it that it is suitable for the British market—most CV designs you can find online have a place to add a picture and your CV shouldn’t contain any personal information that others can judge you on—the way you look, your date of birth and your marital status.

 

One last CV tip: if it’s been a week since you submitted your application, follow up with a quick phone call or email. It literally can’t hurt and could make all the difference.

 

A cover letter alone simply won’t be enough—you need an impactful CV, too. Create your CV in minutes. Just follow our wizard and fill in every CV section with ready-made content. Get started by choosing a professional CV template.

 

cv builder

 

The LiveCareer online CV maker lets you build a professional CV fast and download it as a PDF or DOC.

 

Create your CV now

 

I hope this article helps you maintain your momentum on your retail manager career path. Is there anything I’ve covered here that you’d like more information on? Leave any questions, comments, feedback, and experiences you’d like to share in the comments section below.

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LiveCareer Editorial Team
LiveCareer Editorial Team

About the author

Since 2005, the LiveCareer Team has been helping job seekers advance their careers. In our in-depth guides, we share insider tips and the most effective CV and cover letter writing techniques so that you can beat recruiters in the hiring game and land your next job fast. Also, make sure to check out our state-of-the-art CV and cover letter builder—professional, intuitive, and fully in line with modern HR standards. Trusted by 10 million users worldwide.

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