How to Write a Job-Winning Motivation Letter: Sample & Tips

Learn what a motivation letter is and how to write one, with a sample and template to inspire you and an easy step-by-step writing guide. Includes motivational letter examples.

Applying for a job is stressful enough and it’s even worse when you come across a requirement you’re completely unfamiliar with. Lots of candidates are completely thrown off balance when asked to write a motivation letter for a job. After all, most people couldn’t even tell you what it is let alone write one.

 

But if you read this guide you’ll learn all there is to know about how to write a motivational letter, so you’ll be able to write one with confidence. You’ll also see a motivation letter sample that you can use to inspire your own.

 

So whatever job you’re targetting, you’ll be able to write a motivation letter that gets you more interviews than you ever thought possible.

 

Use the LiveCareer cover letter builder and your cover letter will write itself. Choose a professional template, answer a few easy questions and the creator will generate a professional cover letter for you with just one click.

 

cover letter builder

 

Create your cover letter now

 

Motivation Letter Example

 

Faye Collins

10 Green Street

London

E8 7BT

 

27th July 2020

 

Jill Swanson

Sales Manager

Anforth Wines

28 Enterprise Way

London E11 6DY

 

Dear Jill,

 

As an experienced sales associate looking to grow my career in the wholesale wine and spirits trade I was delighted to see your opening for the role of sales account specialist at your Leytonstone office. It would be a pleasure to put my specialised knowledge of selling to the hospitality industry to good use and contribute to Anforth’s further growth and success.

 

Using my detailed knowledge of world wines and appropriate food pairings I have helped grow sales by 20% plus in the 12 restaurant and bar accounts that I’m responsible for managing. By discussing clients’ menus and desired profit margin in detail I have been able to create bespoke product offerings that impressed clients with their price to quality ratio and inspired trust for continuing sales. I also established a relationship with a new producer from the south of France that enabled us to replace three existing product lines with an overall 12% cost saving per unit.

 

I’ve seen that Anforth plans to expand its team and take on graduate trainees to take advantage of new talent. With my own experience mentoring and training interns I believe that I could make a valuable contribution in this exciting time of change. Joining a company that has grown its sales by a factor of ten since its inception eight years ago would be an exciting new step in my career.

 

My thanks to you for reviewing my application. Please don’t hesitate to contact me on the number above at any time that’s convenient to you so we can discuss this opportunity in more detail.

 

Yours sincerely,

 

Faye Collins

 

You’ve just seen a perfect motivation letter sample, and now it’s time to learn how to write your own.

 

1. What is a motivation letter?

 

A motivation letter or motivational letter for a job is identical to a cover letter. It’s a letter that you send with your CV when submitting a job application and its purpose is to support and expand on the content in your CV. It helps to paint a more detailed picture of your professional accomplishments, skills and experience. 

 

A motivation letter can also be used for academic purposes, such as applying for a Master’s degree programme or a scholarship. But for the purpose of this guide, we’ll examine its use for recruitment purposes.

 

2. How to write a motivation letter 

 

Let’s take a look at how to write one.

 

1. Start with the correct motivation letter format

 

You should treat any document you submit with a job application with due care and attention. View it as a formal business document and a measure of your professionalism and written communication skills. Here’s how to do it perfectly.

 

Write your motivation letter address the same as you would a cover letter address. Set right alignment for your own personal details, leave a space and write the date, then change over to left alignment and write the hiring manager’s contact information.

 

Then choose an easily readable font. A good CV font is also perfect for your cover letter. Some sources say sans serif fonts like Arial are easier to read on a screen, but classic serif fonts like Times New Roman are fine too.

 

Set your line spacing to single or 1.15 and have page margins of one inch on all four sides. That sets up a frame of white space, which is a key element of clear writing and design.

 

And finally, how long should a motivation be? That’s easy, one page is your limit.

 

Motivation letter header

 

Faye Collins

10 Green Street

London

E8 7BT

 

27th July 2020

 

Jill Swanson

Sales Manager

Anforth Wines

28 Enterprise Way

London E11 6DY

 

You can adjust every cover letter created in the builder to meet the job requirements. Choose the name of your profession and the company to which you’re applying, and the builder will automatically adapt the content for you. Create a cover letter faster than you ever thought possible and apply for the job in record time.

 

Create your cover letter nowcover letter builder

 

Create your cover letter now

 

2. Begin with a personal greeting and a persuasive first paragraph

 

When planning how to start a motivation letter, remember that your aim is to be attention-grabbing. If you don’t have a good strong start the hiring manager could be tempted to give up and move on to the next applicant. Here’s how to stop that happening.

 

Begin with the correct formal greeting, ‘Dear [hiring manager’s name]’ and not ‘To Whom It May Concern’. That personalisation is very important because when the hiring manager reads their name it instantly activates their brain, making sure you’ve got their full attention.

 

Then write your first paragraph. Start by mentioning the job role you’re applying for. It’s a good way of making your intentions clear and it shows you’ve written a letter specifically targetting that job, not just a generic copy and paste.

 

And finish off your cover letter opening with a ‘hook’, an impressive professional accomplishment that makes the hiring manager take notice and shows what a great candidate you are.

 

Motivation letter opening

 

As an experienced sales associate looking to grow my career in the wholesale wine and spirits trade I was delighted to see your opening for the role of sales account specialist at your Leytonstone office. It would be a pleasure to put my specialised knowledge of selling to the hospitality industry to good use and contribute to Anforth’s further growth and success.

 

3. Add more proof of your capabilities

 

Use the second paragraph of your letter of motivation to build up the momentum you set with the first. Add in more details of your skills and experience to show the contribution you could make as an employee. Here’s how to do it with maximum impact.

 

Start by reading the job advert again. It’s your best guide to what the hiring manager wants in a candidate. Then prove that your own skills and experience match up with those mentioned in the job description. You can do this by adding in even more professional achievements and quantifying them with numbers. E.g. ‘I increased my sales pipeline by 50%’.

 

And add even more strength to your achievements by structuring them as accomplishment statements. That way you don’t just list what you did in a particular job, you prove how well you did it.

 

Motivation letter second paragraph

 

Using my detailed knowledge of world wines and appropriate food pairings I have helped grow sales by 20% plus in the 12 restaurant and bar accounts that I’m responsible for managing. By discussing clients’ menus and desired profit margin in detail I have been able to create bespoke product offerings that impressed clients with their price to quality ratio and inspired trust for continuing sales. I also established a relationship with a new producer from the south of France that enabled us to replace three existing product lines with an overall 12% cost saving per unit.

 

4. Show commitment and passion for the job

 

The third paragraph is the place to show a bit of positive energy and passion for the role. This is especially important when you’re writing a motivation letter for a job and you have no experience. Here’s how to get it right.

 

Show your energy and enthusiasm for the employer by pointing out a positive fact about them that makes you want to work for them. Find this out by doing some research about the company’s recent news and achievements. The company website and Google’s news aggregator are great sources of information.

 

You can also do some research on any challenges or changes the company is facing. Then mention this and show how you can contribute to solving those challenges and helping to adapt to those changes.

 

Motivation letter third paragraph

 

I’ve seen that Anforth plans to expand its team and take on graduate trainees to take advantage of new talent. With my own experience mentoring and training interns I believe that I could make a valuable contribution in this exciting time of change. Joining a company that has grown its sales by a factor of ten since its inception eight years ago would be an exciting new step in my career.

 

5. Finish with a thank you and a call to action

 

Use the final paragraph of your motivation letter to leave a lasting impression. It’s the place to seal the deal and land yourself an interview. Here’s what you need to do.

 

Always say thank you. It’s good manners and gratitude is a proven method of motivating people. In this case, motivating the hiring manager to view your application positively and invite you in for an interview.

 

Include a call to action. Ask the hiring manager to get in touch with you so you can discuss the role in more detail. And you can also add one more professional achievement or mention your career goals for an extra-strong finish.

 

Motivation letter closing

 

My thanks to you for reviewing my application. Please don’t hesitate to contact me on the number above at any time that’s convenient to you so we can discuss this opportunity in more detail.

 

6. Use the correct sign-off

 

Just as with your motivation letter address, this section is where you need to show your knowledge of formal letter writing and add further proof of your writing skills. Here’s how to do it properly.

 

Sign off using your full name, using ‘Yours sincerely’ if your letter of motivation was sent to a named person and ‘Yours faithfully’ if it was sent anonymously. 

 

Add a professional flourish with a digital copy of your handwritten signature. And if you’re sending your motivation letter as the body of an email, your contact details should be incorporated into your email signature.

 

Finally, don’t forget that no matter how good your motivation letter is, it still needs a well-written CV to go with it.

 

You don’t have to create any content yourself. The LiveCareer cover letter maker will automatically suggest the best content for your cover letter with ready-made examples and expert tips.

 

Create your cover lettercover letter builder

 

Create your cover letter

 

Thanks for reading, I hope you found our motivation letter template useful. If there’s anything else you’d like to know about how to write a motivation letter then please let me know in the comments section and I’ll be happy to help you.

Rate this article: motivation letter example
Average: 0 (0 rating)
Thanks for rating!
LiveCareer Editorial Team
LiveCareer Editorial Team

About the author

Since 2005, the LiveCareer Team has been helping job seekers advance their careers. In our in-depth guides, we share insider tips and the most effective CV and cover letter writing techniques so that you can beat recruiters in the hiring game and land your next job fast. Also, make sure to check out our state-of-the-art CV and cover letter builder—professional, intuitive, and fully in line with modern HR standards. Trusted by 10 million users worldwide.

Want to create a professional CV?

Try our CV builder for free