1. Primark CV Example & Tips to Get Hired

Primark CV Example & Tips to Get Hired

LiveCareer UK Editorial Team

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Creating a Primark CV that stands out can be as fun as browsing through their latest fashion collection. Whether you're eyeing a customer service role, a visual merchandiser position, or a job in stock management, this article will guide you through creating a striking application. Discover how to showcase your skills, align with Primark’s values, and land that job interview.

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Here’s a Primark CV template in a text version:

Primark CV example

Roman Owens

Retail Sales Assistant

[Phone no.] 123-456-7890 

[Email] roman.owens@email.com 

[LinkedIn] linkedin.com/in/roman-owens1398

Personal Statement

Dedicated and customer-focused retail sales assistant with over 5 years of experience in high-traffic retail environments. Seeking to support Primark by utilizing my strong communication skills, meticulous attention to detail, and proven ability to boost sales through exceptional customer service. Notably increased sales by 15% over six months at my previous retail position through effective product promotion and customer engagement.


Retail Sales Assistant

High Street Fashion, Manchester

May 2019–Present 

Key Qualifications & Responsibilities

  • Provided excellent customer service, addressing inquiries and resolving issues promptly.
  • Managed inventory and restocked shelves to ensure product availability.
  • Operated cash registers and handled financial transactions accurately.
  • Assisted in visual merchandising to enhance store layout and sales.

Key Achievement:

  • Increased sales by 15% over six months through effective product promotion and customer engagement.

Retail Assistant

Fast Fashion Ltd, Birmingham

April 2016–April 2019 

Key Qualifications & Responsibilities

  • Assisted customers in finding products and provided knowledgeable recommendations.
  • Maintained organised and attractive product displays.
  • Monitored stock levels and coordinated with the store manager for replenishment.
  • Processed returns and exchanges while maintaining a high level of customer satisfaction.

Key Achievement:

  • Developed a customer loyalty programme that increased repeat customers by 10%.


NVQ Level 2 in Retail Skills

City College, Birmingham 

September 2015–July 2016 

Academic achievements 

  • Completed with Distinction


  • Excellent communication skills
  • Customer service
  • Visual merchandising
  • Inventory management 
  • Cash handling & POS systems
  • Teamwork 
  • Problem-solving
  • Time management


  • Employee of the Month, High Street Fashion, February 2021


  • English—Native
  • Spanish—Intermediate


  • Reading retail industry trends and blogs 
  • Playing football in the local amateur league

What skills are needed to work at Primark

Primark is a leading international retailer offering amazing fashion at amazing prices. To thrive at Primark, you'll need a variety of skills. Key attributes include exceptional customer service, keen attention to detail, and robust teamwork abilities. Adaptability and a knack for problem-solving are also crucial, as you'll often need to handle a dynamic work environment. 

These competencies ensure you can maintain Primark’s high standards and keep customers happy. Now, let’s see how to write a CV that showcases these abilities as well as your professional qualities.

1. Capture attention with a CV personal statement

If you want to get one of the 2.7 million retail jobs, your CV must prove that you understand what this sector needs, straight away. In your personal statement, highlight your professional experience, skills, and attributes that will help you excel at Primark. If you’re crafting a student CV or applying for your first Primark job, include noteworthy educational achievements. Review the job description, paying attention to the required skills and experience. Then, craft 3–4 sentences highlighting your own skills, experience, and career aspirations that align with the role. This approach will help you create a tailored profile specifically targeting the Primark position you seek.

A strong CV summary will convince the recruiter you’re the perfect candidate. Save time and choose a ready-made personal statement written by career experts and adjust it to your needs in the LiveCareer CV builder.

Create your CV nowcv builder

2. Create a stellar Primark CV job description

Begin your CV work history with your most recent position and work backwards. For each role, include your job title, employer's name, dates of employment (use ‘present’ if currently employed), and up to six bullet points detailing the role. Use powerful action words like "operated," "supervised," or "enhanced" to make each point impactful. Focus on measurable achievements rather than just duties, proving how effectively you performed. Apply the PAR (Problem Action Result) formula and accomplishment statements to structure your descriptions compellingly.

3. Outline your educational background for a Primark CV

If you’re a school-leaver, list the name of your school, its location, and your years of attendance. Include subjects for your A-levels, but just Maths and English for your GCSEs. If you attended university, mention the institution, years attended, and your degree. For ongoing studies, include an expected graduation date. Note any relevant qualifications in retail or customer service as well, citing the certificate’s name, its NVQ level, the institution, and dates.

For newcomers to the workforce, place the CV education section before your work experience. 

You don’t have to be a CV writing expert. In the LiveCareer CV builder you’ll find ready-made content for every industry and position, which you can then add with a single click.

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4. Highlight your skills in a Primark CV

In the CV skills section, showcase a mix of soft and hard skills, as well as technical proficiencies. Each skill listed should have a short sentence demonstrating its application. Include examples like: Customer service: adept at handling customer inquiries and complaints; Teamwork: experienced in collaborating with colleagues to meet store goals; Attention to detail: consistently maintains stock accuracy and display tidiness.

Primark CV skills

  • Customer service
  • Communication
  • Teamwork
  • Adaptability
  • Attention to detail
  • Time management
  • Problem-solving
  • Numeracy
  • Flexibility

5. Put additional sections in your Primark CV

To differentiate your application from the 118 other applicants for each job, consider adding extra sections. Include:

  • Languages: Being bilingual is a significant advantage in a global store like Primark, particularly when assisting international visitors.
  • Volunteering: 82% of managers prefer candidates with volunteer experience.
  • Projects, career achievements, awards, and hobbies: Ensure they are relevant and will make you a memorable candidate.

6. Final tips for your Primark CV

Follow these CV formatting tips:

  • Start with contact details at the top.
  • Use clearly defined headings for each section.
  • Select a professional font and use white space efficiently.
  • Always match the file format requested in the job ad — usually PDF.

Remember, writing a Primark CV is about highlighting your unique qualities and fitting seamlessly into their team. Best of luck with your application!

A cover letter alone simply won’t be enough—you need an impactful CV, too. Create your CV in minutes. Just follow our wizard and fill in every CV section with ready-made content. Get started by choosing a professional CV template.

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Thank you for reading! Got any questions? Share them in the comments below and we'll be happy to help.

How we review the content at LiveCareer

Our editorial team has reviewed this article for compliance with Livecareer’s editorial guidelines. It’s to ensure that our expert advice and recommendations are consistent across all our career guides and align with current CV and cover letter writing standards and trends. We’re trusted by over 10 million job seekers, supporting them on their way to finding their dream job. Each article is preceded by research and scrutiny to ensure our content responds to current market trends and demand.

About the author

LiveCareer UK Editorial Team
LiveCareer UK Editorial Team

Since 2013, the LiveCareer UK team has shared the best advice to help you advance your career. Experts from our UK editorial team have written more than one hundred guides on how to write the perfect CV or cover letter.

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